I Design Solutions to Problems
Most businesses have a strong core offering. They sell a solid product or service. The issue is not what they provide, but how they promote. When someone calls me there is normally a problem to solve. It could be their website is not working, the sales team needs custom collateral, there is no internal or external communication strategy, software is outdated, or a hundred other hurdles.
I see those as exciting obstacles to overcome. Over the years, I have been fortunate to work with many individuals and companies on numerous projects. When someone asks what I do for these businesses, my answer has become a concise response.
“I design solutions to problems.”
Plain and simple, yes the solutions are based in marketing. Improving user experience (UX), building responsive websites, creating a cohesive brand, sharing content with the world, but I also help with software integration, process improvement, automation, and other items which are part of modern marketing. Whatever the problem is, there is always a solution. In the Before and After Portfolio we will look at before and after jobs where I was brought in to look at a problem (before) and design a solution (after).
Once you are done with the portfolio you will realize problems are simply an opportunity to find a solution and build a brand that sells.
View a sample of the Before and After Portfolio